Hate receiving spammy emails when all you're trying do is get to inbox zero? Here's your chance to make a difference by developing quality email communication that our audience will love and appreciate.
Responsibilities:
- Create and execute all email and SMS campaigns, including building emails from templates, copywriting, managing marketing asset database, and scheduling.
- Build effective target audiences and segments for every campaign to drive engagement.
- Devise and manage content calendar. A/B testing subject lines, message content, CTAs, customer cohorts, and segments, send time, and new features intended to improve campaign performances.
- Regularly identify trends and email marketing strategies from other leading global brands to glean insights on best practices and new innovative ideas for email marketing including audits of how we can acquire, nurture and retain these customers.
Requirements:
- Experience with MailChimp/Klaviyo email marketing software.
- Proficient in creating and managing email and SMS marketing programs.
- Skillful data analytics to determine important data and be able to make improvements.
- Excellent written communication and problem solving skills.
